You Call That a Beauty Section?

I have routine every month… I buy every magazine that has a decent beauty section. This usually includes Lucky, Shop ETC, InStyle and Allure. Then I flip through the pages and make mental notes of all the things I thought were interesting. This month, I was looking at the cover of Marie Claire and it mentioned it’s beauty special on the cover. A 100 page beauty section? I’m in.

oct_marieclaire.jpg I started flipping through the magazine and then I realized that most of this was fluff. They even highlighted some products that were pretty old, at least one could be pretty hard to find since it may be sold out. About half of the section was advertising. I’m not naive enough to think that advertising wouldn’t be in the picture, but out of the 58 pages of advertising, 27 pages of ads were all in a row… I actually sat there and counted them. I think I remember why I stopped buying that magazine, I think I’m out now.

oct_allure.jpg On the other hand, Allure is pretty good this month. I’ve started to become a little dissapointed with Allure lately, especially after the inaccuracies on their beauty blogs article a few issues back but this month’s issue was very interesting. It’s their Best of Beauty issue so there were tons of products mentioned but it also has some “Beauty 101″ tips and an article on perfumers. This issue was more enjoyable for me than some of their recent issues and it was about time.

Do you read Marie Claire? I love Carrie Bradshaw as much as the next person but this was a huge dissapointment. I didn’t even read the rest of the magazine.

8 thoughts on “You Call That a Beauty Section?

  1. Unfortunately, these magazines are run by coporations who want to keep their advertisers happy and their bank accounts full. The sections have little to do with what is new or interesting in the beauty business. I feel that blogs will eventually replace the pawltry beauty columns and the airheads who fill them with so many “editorials” to appease their masters $$$.

  2. Supposedly in the last two issues of Marie Claire they’re trying to bring back “a magazine for smart women” or something and going in a “better” direction. Funny, because I thought the those two issues were the worst ever :/ I also mostly read magazines for the beauty sections, but I also enjoy the articles most of the time as well, they didn’t have any that interested me. I agree about Allure being kind of eh lately. It’s usually the one magazine I really look foreward to, since it’s almost entirely devoted to my fvorite subjects, but the few previous issues weren’t doing it for me.

  3. I have never really loved Marie Claire. Not only because they skimp on the beauty sections but I don’t care too much for their interview style.

    I am a huge fan of Allure, Instyle and Glamour. I also dig Jane.

  4. It’s so funny that you brought this to light. I was JUST at CVS trying to decide between Marie Claire or Glamour. I only picked up Marie Claire because I love SJP and because they were talking about 100 pages of beauty. Well I skimmed through and I noticed that half of the section was ads…and wait, did i see YET ANOTHER mention of Bobbi Brown’s Shimmer Brick in Gold??? I’m sure its fabulous but I’m TIRED of seeing it! So, I opted for Glamour and looked at every page and threw it right in the trash. Not even worth saving for a week! I’m on a college student’s budget and lemme tell u…these magazines are making it SO easy for me to miss them. I used to buy 4 or 5 at a time…now? please. i just browse through them for free!

  5. Carla, I am so glad I am not the only one who was disappointed! I didn’t have time to flip through when I was at the market, but saw that they had their special “beauty section.” UGH to all of the ads! C’mon already! I wanted some substance.

    The only thing I really like is their Splurge and Steal section. But what’s that? One page? *sigh*

    ~Shannon

  6. Hmm.. I may have to check out that edition of Allure. Thanks for the tip!

    I used to get Marie Claire, but found that there wasn’t that much of interest to read– I liked that they did all the special interest stories on women’s groups around the world, etc, but I’d also go through an entire magazine in a few hours and be done with it. So when my subscription ran out I didn’t renew.

  7. Thank you for voicing my EXACT opinion!!!! I used to like MC but I think after the last issue I’m done with it. And you’re right, the Allure issue was good this month.

  8. Anyone know when Bluefly is doing their next sweepstakes? I see that LuxCouture has a sweepstakes for a Giorgio Brato handbag at http://www.luxcouture.com/sweepstakes/

    Any other good sweepstakes out there? It helps with the holiday shopping list, so figured I壇 start some postings on it so we can share info (sure we池e competing against each other but hey, we all improve chances of winning something when we know about them).

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