As the name indicates, Jonathan Create Smooth Anti-Frizz Volumizing Serum is a jack of all trades. And bonus points: it’s 100 percent vegan too. I tested this serum as part of my “quest” for some lift, but I really wouldn’t call this a volumizing product per say. The “create smooth” and “anti-frizz” is really what you’re going to get.
It’s completely natural and contains no alcohol or synthetics. Rather, it has sugar conditioner to soften hair, lemongrass water to add shine, and a blend of almond, white ginger and watercress to improve the look of damaged hair. The serum is meant to combat static and frizz – and somehow, volume and movement are byproducts.
I don’t have particularly frizzy hair, but I deal with common straight hair problems – flyaways, dullness, weighed-down, etc. After using this for the better part of a month, I have a very neutral opinion. It’s good, but not great. It doesn’t make my hair greasy, but I don’t particularly see more movement. You might fare better if frizz is a serious issue for you and volume isn’t a major priority. And if you veer vegan, Jonathan does it well. While this isn’t my favorite product from him, he does have an extensive line of vegan options for all types of hair needs.