Jo Malone’s ‘London Blooms’ collection, officially launching in March, is just as pretty in person as it is in these campaign images. Maybe even more so. Over the weekend, I stopped into Saks and London Blooms was out early for Beauty Week. I had so much fun getting to know each of these scents a little more. A fragrance expert, I am not, but I’m starting to get a better understanding of how certain notes react on my skin. And what I think I like might not always be what works with my body’s chemistry. So with that, the official description and what my nose detects (in a very unofficial way).
Wild Lilac & Rhubarb. A daring juxtaposition, this cologne’s tart, vibrant rhubarb cuts through the soft lilac, rose and sun-loving heliotrope.
Laurie’s unofficial take: This opens up sweet, and I detect the rose. Love it. Also, what does heliotrope smell like?
Peony & Moss. A cologne contrasting the dainty and the dirty. Its gossamer lightness of delicate peonies is grounded in earthy green.
Laurie’s unofficial take: Oh my gosh, I love peonies. But wow, this is pretty powdery. Lasted on my right wrist all day.
Iris & Lady Moore. A mingling between spicy-fresh, common or garden geraniums and noble iris, this cologne is powdery and poised. Brought together on a dry-grass base of vetiver.
Laurie’s unofficial take: I don’t detect much powder, but it does have a musky smell. The spice is kind of strong.
As a whole, I love the earthy grit in this collection. I really thought that I would be a Peony & Moss girl, but it was Wild Lilac & Rhubarb that smelled heavenly on my skin. Now that I discovered the London Bloom for me, I will be investing in one of those gorgeous bottles.