Birchbox Launches New Box, “Just Because”

The joy I get each month from receiving that iconic pink Birchbox in my mailbox is nothing like the joy my mom got when she received her first box this past May for Mother’s Day. Birchbox is a great gift, no doubt, but the new limited-edition “Just Because” box is brilliant!

It’s filled with a mix of deluxe samples and full-sized products — beyond just beauty.

  • Full-size Jouer creme eyeshadow
  • Full-size Lipstick Queen Jean Queen lip gloss
  • Shu Uemura’s luxe hair serum, dubbed “liquid gold” by hair stylists
  • NEST’s gorgeous block print coasters, made by women artisans in India
  • Artisanal fruit preserves from a husband-and-wife duo (from Wisconsin! Cheese-state love!)
  • Artful sweets from New York’s Papabubble
  • Letterpress stationary from Tiny Prints

This box will be available for a limited time on for $38 beginning May 26. What woman would not want this to show up in their mailbox, courtesy of a loved one? I think Carla and I might exchange them to each other ya know, just because:)

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5 Responses to “Birchbox Launches New Box, “Just Because””

  1. Nice box!!! I have been wanting to try the Shu Uemura haircare products!

  2. Jen says:

    I’m all set up to get my first birch box next month! Is this one a one-time thing?

    • Laurie says:

      Hey Jen! This box is a one off, yep! I hope they do more, because I think it’s a very cool idea. I love getting my box each month, but think this is great for gifts!

  3. sarah says:

    I LOVE this blog, just so you know, and read it every day – its saved to my favorites!!! I got Bbox for me and mom, too! She loves getting hers…this one looks extra special, though!!

    • Laurie says:

      Sarah! Thank you — we love hearing that:) I just ordered the Just Because for my mom as an extra treat! I love to treat her, since she doesn’t ever do it herself.

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