What's New With Aveeno Positively Ageless

Aveeno introduced several new products into its “Positively Ageless” collection, which is all about anti-aging. After testing them for a while, I think they are welcome addition to the line and products you should know about. Aveeno infuses everything in their line with something they call “Active Naturals” — ingredients drawn from nature with added benefits. In this line, Aveeno uses Natural Shiitake Complex, an antioxidant from the shiitake mushroom, and Southernwood, a combo of sugars and plyphenols that help bind water to skin. With that, let’s meet the newbies…

Aveeno Positively Ageless Correcting Tinted Moisturizer

Active Natural at play: Natural Shiitake Complex

What it does: Pulls triple duty by evening out skin tone, refining skin texture and moisturizing

Claim to fame: SPF 30

Price tag: $17.99

Aveeno Positively Ageless Skin Strengthening Body Cream

Active Natural at play: Southernwood

What it does: Deeply moisturizes skin for up to 24 hours

Claim to fame: Clinically shown to improve skin’s texture and elasticity within two weeks

Price tag: $8.99

Aveeno Positively Ageless Skin Strengthening Hand Cream

Active Natural at play: Southernwood

What it does: Instantly hydrates dry hands and cuticles

Claim to fame:  Non-greasy formula

Price tag: $5.99

Aveeno Positively Ageless Resurfacing Scrub

Active Natural at play: Natural Shiitake Complex

What it does: Exfoliates facial skin gently with microbeads that help polish away dead skin cells

Claim to fame: Gentle enough for daily use

Price tag: $8.99

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*Disclosure: Product Girl is a 2012 Aveeno Ambassador. We received samples of the products mentioned in this post.

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